Services
Directors building businesses & shaping tomorrow — we’ve got your back.
We make complex legal, financial and IP simple for consultants, directors and shareholders.
We cover the legal and financial elements of business ownership — equity, deals, management, operations and intellectual property — for founders growing a scale-up or transforming a team and a business.
Not a menu of services to choose from. One advisory relationship covering the functions a business actually runs on, with integrated tech, tax and talent partners where they are needed.
- Where the business is going, what is holding it back and the moves worth making next. Market positioning, pricing, partnerships, expansion and the discipline to choose between opportunities.
- Shareholder and founder arrangements, acquisitions and exits, commercial agreements, intellectual property and the quiet terms that become expensive later. Handled commercially, not defensively.
- Positioning, messaging, brand, website, content and demand generation — with measurement that actually informs decisions rather than decorating a report.
- The story behind the numbers, funding structure, investor readiness and introductions — plus someone experienced sitting beside you through the process.
- How work actually gets done: process design, delivery, supplier arrangements and the stalled projects nobody internally owns.
- Hiring plans, organisational design, fractional executives, virtual co-founders and non-executive directors — senior thinking without a full-time hire.
- Practical frameworks, policies and controls proportionate to your size — designed to protect the business without slowing it down.
- Digital strategy, systems selection, web and product delivery, and the technical partners to build it — advised independently of any one vendor.
How New works
Three steps, one relationship.
- You don't need to know which service you need, or which function the problem belongs to. Start with the situation in plain terms.
- We diagnose the problem across the business functions it touches — commercial, legal, financial, operational, people — and bring together the right expertise, including our tech, tax and talent partners where they are needed.
- Strategy, specialists, execution, introductions or ongoing leadership — with one relationship accountable for the outcome.
Start here
What are you trying to do?
- Strategy, marketing, sales, partnerships, leadership and whatever is currently holding growth back. Talk to us about this →
- Proposition, structure, brand, website, go-to-market and the people to get it live. Talk to us about this →
- Contracts, IP, risk, governance and the quiet things that become expensive later. Talk to us about this →
- A stalled project, a broken process, a difficult decision, an unowned problem. Talk to us about this →
- Story, numbers, structure, investor introductions and someone experienced beside you. Talk to us about this →
- Hiring, org design, fractional leaders and specialists you don't need full-time, with talent partners where useful. Talk to us about this →
- Commercial, corporate and employment work handled commercially, not defensively. Talk to us about this →
- Frameworks, policies and practical controls proportionate to your size. Talk to us about this →
- Fractional executives, virtual co-founders and non-executive directors. Talk to us about this →
- Perfect. Start with the situation — working out what's needed is the job. Talk to us about this →
Integrated partners
We advise. Where it matters, we bring partners in.
Three areas where we work with integrated partners rather than pretending to do everything ourselves — tech, tax and talent. Same relationship, same accountability, specialist delivery.
- Product and web build, systems integration, data and security — delivered with established technology partners we work alongside, briefed and managed by us so you are not left translating between suppliers.
- Corporate structure, share schemes, transaction and personal tax planning — handled with specialist tax partners who join the conversation early, while decisions can still be shaped.
- Permanent hiring, fractional leadership and specialist contractors — sourced with recruitment and talent partners who understand the role we have already helped you define.
What does your business need next?
No complicated brief required. Start with the problem.